This Listerine commercial takes a light-hearted, VFX-inspired approach, blending live-action with existing CGI footage in a seamless and playful way. Despite the tight timeframe, the client wanted a polished, visually engaging experience that highlights the brand’s refreshing appeal. The creative use of visual effects to create a comedically surreal situation brings a fun and energetic vibe to the message, leaving a lasting impression on viewers.
Commercial Type: Performance / VFX / Art Direction